The Travel & Tourism Fair (TTF), which started in 1989, is the original travel mart in our country. It happens to be India's biggest and most glamorous travel show network, representing the maximum number of locations, visitors and participants.

It is an absurd proposition to cover such an enormous market at a single venue. However in the TTF, one can explore all the major travel markets in India. They have a two-in-one approach by dint of which one can save money and time by covering two places at a time. One can cover Chennai and Bangalore or Ahmedabad and Mumbai at the same time, if the need be.

The TTF is held in Calcutta usually in August. The duration is from 11 A.M. to 8 P.M. and the venue is the Netaji Indoor Stadium.

The TTF has certain distinctive features which make it very special. The National & State Tourism Organizations and several industry associates render solid support to the TTF. The Media coverage is outstanding resulting in a huge consumer turn-out. Again the opening hours of the 'Fair' are reserved for the biggest of the Travel Industry and other dignitaries. Moreover the TTF can boast of being the most experienced body in organizing tourism & travel exhibitions in India with a steady audience base. The services offered by the TTF are exhaustive, transparent and affordable by the average consumer. The Package also offers liberal discounts on combined bookings which certainly makes it a lucrative deal and consumer friendly. Last but not the least, the TTF is all out to have an exclusive International Section to facilitate the role of the overseas participants and utilize the full potential of the huge Indian market.

The TTF is always supported by a mega promotion campaign. The more advanced and stupendous the promotion campaign, the better is the project of business while alluring a high-profile audience. The following points pull the crowd to the TTF in large members.

a) Country-wide direct mail campaign for inviting trade visitors from the tourism and hospitality industries.
b) Press advertisements in the leading newspapers and travel-trade publications.
c) Colourful outdoor publicity before and during the fair.
d) Direct invitations to over one million prospective consumers.
e) Advance publicity through press briefings.
f) Holding contests and distributing gate prizes.

The International Section, as described earlier, has among its high profile participants, the overseas outbound operators, National Tourism Organizations, Airlines, International Travel Services etc.

The visitors in the TTF comprise of Travel Trade Members, Corporate and Business Travel Decision Maker and Leisure and Holiday Travellers.

Some of the notable participant - exhibitors in the TTF are Tour Operators, Travel Agents, State Government Tourism Departments, National/Regional Tourist Organizations, Hotels, Resorts, Adventure Tourism, Air-Lines, Car Rentals, Railways, Time Share, Amusement Parks, Information/Reservation systems, Insurance Agencies, Foreign Exchange, Banks, Conference Venues, Publications, Maps, Guides, Travel Accessories and Equipment for camping, biking, trekking, photography etc.